Beauty & Fashion

Voice adds a new dimension to how consumers can discover and purchase health & beauty products. The technology has the ability to support brands and retailers by providing a more personal experience for customers; which will lead to increases in brand awareness, conversion, repeat purchase and loyalty. Clothing companies like ASOS, Nike and Uniqlo are already using voice technology to allow consumers to search for items, make recommendations and offer a personal styling service. In the world of beauty, voice apps are being used to offer tips, advice and information on the latest beauty trends.

 

  • Make-up tips

  • Fashion ideas & accessorising

  • Hair styling, remedies & ideas

 

Our Work

Maybelline

Demo Video


Need help perfecting that tricky makeup technique or discovering the most flattering makeup look? Maybelline’s voice-activated makeup tips and looks recommend personalized looks based on your makeup style preferences; from bold to glam to edgy to natural, the occasion for which you are getting ready, and the season! 


Once you’ve found your perfect look, click in for the step-by-step tutorial complete with shoppable product recommendations. 



Platform

Live

2019

USA

Market

Project 

Maybelline

Google

Clairol

Clairol Color Expert provides consumers a hands-free voice activated guide to the entire at-home hair color process – from finding the right shade at the shelf to applying color, re-application and aftercare at home. This step-by-step service is perfect for first-time and repeat colorists and is easily accessible – just say “Hey Google, talk to Clairol.”

Platform

Live

2018

USA

Market

Project 

Clairol Color Expert

Google

Coty

Create personalised makeup, hair, and nail looks for any event and check out today’s hottest beauty trends. Just say, “Alexa, let’s get ready” to launch your new personal beauty assistant. Like to plan ahead? Sync your Facebook account to have Alexa pull in your personal calendar and get customised looks for any events you’re attending over the coming two weeks.

Platform

Live

2017

USA

Market

Project 

Let's Get Ready

Alexa

Unilever

The beauty editors at Unilever love trying out hundreds of styles and products to give you the best hair tips and inspiration.

Platform

Live

2018

USA

Market

Project 

All Things Hair

Alexa & Google

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